The Magic Of Qualifying

I've got a great method that will help you earn tons more money. But before I tell you, I've got to ask you a few questions first. You see, I don't want it to fall into the wrong hands. This is a very powerful technique, and if those unscrupulous sales people start using it, then who knows what will happen.

So the first question is do you have something really valuable to sell? I mean, is it something that people will really get a benefit out of? Will it be something they use to satisfy their unique criteria? If so, than you can certainly use this method with great success.

On the other hand, if you are one of those "other" sales people who will do anything to make a buck, then I'm afraid I can't share this with you. Please stop reading now and go read some other article about how to use Voodoo or Witchcraft or something to sell your product.

Still here? Ok, that means you qualify. What's the secret? Qualification.

The reason this works so well is that if it's clear you'll sell your product to anybody and everybody with a pulse, it doesn't have much attraction to people. You'll immediately be lumped in with every other huckster out there begging and pleading with everybody that passes you buy in order to sell your product.

On the other hand, if you qualify your prospects, they'll actually start to work for your attention. It's kind of strange, and counter intuitive, the way this works. Most sales people are deathly afraid of trying this, as they think it will push their clients away.

But once their clients get a whiff of the idea that they might not be able to get the product, they try harder than ever to convince the salesperson to sell it to them. After all, nobody wants to be told, "you're not good enough," especially by a lowly salesperson. Most people will go to great lengths in order to prove themselves worthy.

Of course, if you are going to qualify people, you actually have to have some kind of criteria that you'll stick to. If you only pretend to qualify people, they'll see right through it and will actually have an opposite effect.

One fantastic way to use is to only sell your products to people who can actually use it. When you state up front that you are only trying to sell your product to people who will get an actual use out of it, three things will happen.

One is that you won't come across as a salesperson who is trying to sell to every person with a pulse.

Two is that people that are mildly interested in your product will qualify themselves.

Three, and this is the best part, when they do qualify themselves, they'll actually start imagining all the ways they are going to use and benefit from the product, which will make them want it a lot more.

See how that works?

To get a powerfully persuasive sales page that will dramatically increase your conversions and profits, come on by and see if we can help you. Then you can decide if you'd like to increase your earnings with a hypnotic landing page.


Comments

Sign in to comment